360° Performance Marketing

Performance Marketing
That Crosses
Borders.

We plan, buy, and measure growth for brands scaling between India and Western markets. Paid media, creators, search, and attribution, run by one accountable team on both sides of the corridor.

Start a Project
Explore Solutions

500+ brands · 12+ markets · Gurgaon + Sheridan

500+

Brands served

across retainers and sprints

12+

Markets operated in

campaigns localised per market

10B+

Impressions delivered

across paid and organic

98%

Client retention

rolling twelve months

Trusted by global brands

FIFA Mobile
Rolex
Thums Up
Tanishq
Raymond
Yakult
Dr. Oetker
Mortein
Vasu Healthcare
Dr. Vaidya's
Buds & Berries
Imagine
What We Do

Six Disciplines.
One Accountable Team.

Open a discipline to see what it does and where it takes you. Every one runs deeper on its own page.

Full-funnel paid acquisition engineered around blended CAC and payback, not platform-flattered ROAS.

MetaGoogleProgrammatic
Explore Performance Marketing
Services Snapshot

One Partner.
Every Channel That Matters.

Paid Media

Meta, Google, TikTok, Apple Ads, Bing

Programmatic

Display, Native, Video, CTV

Affiliate & Partnership

CPL, CPS, CPI

Mobile App Growth

UA, Retention, Reactivation

Web Campaigns

Lead Gen, E-Commerce, Subscriptions

Advanced Retargeting

AI-driven, Outcome Focused

CTV Advertising

Performance-first on the bigger screen

Campaign Anatomy

What Happens When a
Campaign Goes Live

Every campaign Adlantic runs operates across three distinct layers. Scroll to go deeper.

Skip this section
01
Sunlit Zone

0m — 120m

What AudiencesSee

The visible face of your campaign — ad units, creator posts, homepage takeovers. Every asset is engineered for attention density, calibrated against your target's platform behaviour, and tested across multiple creative variants before a single rupee reaches media spend.

02
Twilight Zone

120m — 380m

What DrivesPerformance

Below the surface sits the intelligence layer: audience architecture, bidding logic, attribution models, and cross-channel sequencing. Our strategists translate brand objectives into media maths — defining the CPM floors, frequency caps, and lookalike hierarchies that make a campaign compound in efficiency week over week.

03
Abyss

380m — 900m

What MakesIt Last

At institutional depth we build infrastructure: first-party data architecture, CRM integrations, and measurement frameworks that survive platform policy changes. This layer is why clients stay after the first campaign ends.

Full Depth View

The Complete
Campaign Stack

From the ad your audience sees to the measurement infrastructure that compounds over years — Adlantic operates at every depth simultaneously.

See how we'd run your first 90 days
A.Surface — 0mCampaign Layer — 120mStrategy Core — 380mInstitutional Depth — 900m
Partnerships

Partnership Ecosystem.

Web Campaigns

Lead Gen, E-Commerce, Subscriptions

Bing
TikTok
Meta
Google
Apple
Adjust

MMP & Measurement Partners

Adjust, AppsFlyer, Branch, Kochava

AppsFlyer
Branch
Kochava
Google Display & Video 360
Liftoff
ironSource
InMobi
Magnite
Index Exchange

Programmatic Ecosystem

DV360, TradeDesk, Moloco, Applovin, Liftoff, Index Exchange, PubMatic, Magnite, ironSource, InMobi

Moloco
The Trade Desk
PubMatic
AppLovin

Compliance & Safety

TAG Certified, GDPR / CCPA aligned, local compliance partners in MENA, LATAM, SEA

CCPA
GDPR
TAG
Our Edge

Why Brands and Agencies
Choose Adlantic.

Full-Funnel Precision

One team owns awareness through conversion — no hand-offs, no blended-CAC blind spots between channels.

Fraud-Free, Brand-Safe Growth

Verified inventory and fraud detection built into every buy, so spend reaches real audiences, not bots.

Vertical Dominance

Specialist playbooks in gaming, luxury, retail, and FMCG — earned from category reps, not generalist guesswork.

Global Reach, Local Firepower

12+ markets run by teams who understand local platforms, culture, and buying behaviour on the ground.

Global Results

Outcomes That Speak Louder Than Promises.

See Case Studies

$3M+

In media budgets managed monthly across global markets

70%+

Day 1 retention achieved for top gaming titles

<10%

Fraud rate across fintech corridors

50M+

Transactions influenced across industries

Before You Ask

The Questions
Every CMO Asks First.

Straight answers on money, timelines, and control. If yours is not here, ask us directly and a strategist replies within a day.

Ask us directly

Three ways in: a fixed-scope audit of your current accounts or measurement, a 6-to-8-week sprint on a defined problem, or a rolling monthly retainer. Most clients start with an audit, because it costs the least and tells both sides whether the fit is real.

Let's Work Together

Ready to Build
Something Great?

Tell us about your brand. Our strategists will get back within 24 hours with a tailored plan.

01

We review your brief

02

Strategy call within 24h

03

Custom proposal & roadmap